At 1749, we specialize in advanced marketing analytics, transforming intricate data into actionable and clear strategies for our clients. Our commitment to providing top-notch services is bolstered by our collaboration with Jellyfish.tech. Based in Ukraine, Jellyfish.tech brings unparalleled expertise in front-end software development. Together, our combined insights in analytics and their proficiency in creating user-centric interfaces ensures that businesses benefit from a seamless and efficient analytical experience.
CEO, Niall Oulton actively collaborates with PyMC-Marketing, an innovative open-source solution that is transforming the world of marketing analytics. PyMC-Marketing provides Bayesian Media Mix Models (MMM) and Customer Lifetime Value (CLV) modules, enabling businesses to make informed decisions and refine their marketing strategies. PyMC-Marketing offers full flexibility and customisation.
Niall will be taking part in an upcoming PyMC-Marketing webinar on 18th April 2023, where he will share his thoughts on how the new platform is an exciting addition to the marketing analytics community.
Niall Oulton is a Rotarian. Niall first became interested in Rotary when participating in the Rotary International Polio National Immunisation in India in 2017. Following on from the immunisation programme in India, Niall has become an integral part of the membership of the Bridgewater Rotary club, a local rotary club based in Trafford. Niall is committed to corporate social responsibility and helping Bridgewater rotary contribute to the wider global mission of Rotary International.